Discover the most downloaded apps worldwide!

You blink and there's already a new app hitting the online stores. In the digital world, everything changes fast, and anyone who wants to keep up needs to stay on top of the trends. Whether it's for chatting, creating content, shopping or just passing the time, the most downloaded apps of the moment reveal a lot about current user behavior. And it's not just curiosity: understanding this scenario can help you make better choices about what's really worth having on your phone.

WhatsApp: still the communication champion

It may try to replace it, but WhatsApp remains firmly at the top. It's still the most downloaded app in many countries because it makes everything easier: one-to-one conversations, family groups, work, sending audio, documents, video calls and even Pix payments. With every update, the app reinvents itself, and its audience remains loyal. In markets like Brazil, India and Indonesia, WhatsApp's dominance is absolute.

TikTok: where viral content happens

If there's one app that has become synonymous with fast and addictive entertainment, it's TikTok. It remains one of the most downloaded apps globally thanks to its ability to entertain with short, creative videos. In addition, it has become one of the main advertising channels for companies, content creators and even public bodies. The variety of filters, soundtracks and editing possibilities keeps the app on the radar of young people (and many adults too).

Facebook: the veteran that won't die

Many people have dismissed Facebook as "dead", but the figures show otherwise. It still appears on the list of most downloaded apps in several countries. And the reason is simple: the platform has evolved. Now, as well as following groups and pages, many people use Facebook to watch videos, sell products in the marketplace and interact in specific communities. Even if younger people aren't its main audience, the app is still relevant.

Instagram: between photos, reels and online store

Instagram stopped being just a photo app a long time ago. With the strength of Reels, it has become a complete video platform, where the competition for engagement is fierce. With "Explore" always full of new features and a feed that is increasingly influenced by algorithms, Instagram remains at the top of the download charts. Many users also take advantage of the store function to buy products directly from the platform, which also keeps the app's popularity on the rise.

Temu: the e-commerce craze

Temu has been a surprise hit as one of the most downloaded apps in the online shopping sector. With low prices, lightning deals and free shipping, it has won over a legion of consumers in several countries. The user-friendly interface and the constant feeling of "finds" mean that many people can't resist downloading the app to check it out. It's the new direct competition to Shein and AliExpress, and it's growing fast.

CapCut: video editing for everyone

Created by the same company that developed TikTok, CapCut is the favorite choice of those who need to edit videos directly from their cell phones. Its popularity has grown as short videos have gained momentum. With filters, transitions, smart cuts, automatic subtitles and lots of visual effects, it has become an essential app for content creators. The best part? It's free and intuitive even for those with no experience.

Threads: the Twitter that worked?

When Meta launched Threads as a response to Twitter, no one knew exactly what to expect. But curiosity was piqued, and millions of users downloaded the app in the first few days. The proposal is simple: a space for conversations in text format, but with the structure and interactivity of Instagram. It's still growing and facing its challenges, but it's already among the most downloaded apps in many places.

Why do the most downloaded apps matter?

Keeping an eye on the apps that dominate the stores is more than just keeping up with the latest fad. They indicate what people are consuming, what behaviors are on the rise and where there are opportunities for creators, companies and even those who are looking for a better way to organize themselves. Whether it's for fun, learning, entrepreneurship or just connecting, understanding digital trends puts you one step ahead.

If you haven't tried any of these apps yet, it might be time to give them a go. But remember: not everything that's popular will make sense for your routine. The key is to understand what can help you, whether at work, in your studies or in your free time.

See also: Catholic sticker app for WhatsApp

Published on July 6, 2025